Professional sports have undergone a remarkable digital transformation in recent years. Teams and organizations now heavily rely on data analytics to gain a competitive edge, track player performance, and improve training strategies. Moreover, the rise of e-sports has brought about an entirely new dimension to the sports world, further emphasizing the significance of digital technology.

Every organization must protect its "crown jewels." In sports, there are numerous assets worth protecting, but the crown jewels can be categorized into the following: fan data, protected assets such as athletes, mobile apps and websites, and finally, employees.

But we as fans also need to protect ourselves.